Gear

What to buy, what to skip, and what the cheaper one actually costs you.

The BRO Gear GuideBuy once, fix it, pass it down: a cost-per-use calculator, a warranty decoder and a repairability checklist.Judge it before you buy

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The business trip isn't the problem. Coming home is.

Four nights away rarely hurts a marriage. The first hour back can. How to leave, travel and walk back in without paying for the trip twice.

GuideMoneyDean ShawSep 24, 20266 min

The dream job test is what it pays in February

Smokejumper, fishing guide, luthier. They're real jobs with real paychecks, as long as you judge the whole year and not the best week.

Ask BRO

Plan a cook for eight people

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GuideSelf-Employed MenMarcus ValeSep 25, 20266 min

Your first helper is probably an employee, not a 1099 guy

Calling him a contractor doesn't make him one. How to hire your first set of hands without handing the IRS and your insurer a reason to come knocking.

Names.com — The name is the first thing you sell

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Corporate Men6 min read

Walk into the raise conversation with a number, not a feeling

Most men lose the raise before the meeting starts. Build the case on paper, time it right, and the nerves mostly take care of themselves.

Poll

Where does your best time with your kids happen?

GuideBRO for HerNina CastellanSep 23, 20266 min

Where expensive skin care actually earns the money

The molecule costs pennies. What you're paying for is stability, texture, and the odds you'll actually use the thing on a Tuesday.

GuideSelf-Employed MenMarcus ValeSep 25, 20266 min

Before you pay for leads, call the people who already paid you

When the phone goes quiet, the cheapest work you'll find is sitting in your old invoices. Most guys skip straight to buying leads instead.

CancerDefying.com — The research, protocols and reading in one place

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GuideCorporate MenMarcus ValeSep 24, 20266 min

Staying out of office politics is how honest men lose

Refusing to play isn't neutrality. It hands the room to whoever plays dirtiest. How to win on the level instead, without selling a thing.

Quiz

Does your wardrobe actually fit you?

Five questions, honestly answered, and a plan for the next two weeks.

BRO TakeDadsCal BrennanSep 23, 20266 min

Say the plain thing about boys and girls first

Your kid will get an answer from somebody. Eleven seconds in the truck beats a lecture at fifteen.

GuideSelf-Employed MenRay OkonkwoSep 24, 20266 min

Quarterly taxes and the one rule that ends the April ambush

Four payments, one safe harbor rule and a second bank account. That's the whole system, and it keeps April from eating your truck payment.

Ask BRO

Build me a 30-day training plan around two sessions a week

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GuideCorporate MenMarcus ValeSep 24, 20266 min

Your first 90 days as a boss start with quitting your old job

The skill that got you promoted is the one most likely to sink you. How to spend three months becoming the manager, not the backup.

Dude.com — 16 AI advisers who listen, talk and are here with you

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BRO TakeBRO for HerNina CastellanSep 23, 20266 min

Go home on purpose and keep your name on everything

The culture says raising your own kids wastes your talent. It doesn't. But walk in with the numbers, the accounts and your license current anyway.

Poll

When did you last ask for a raise?

GuideSelf-Employed MenRay OkonkwoSep 24, 20266 min

Why $45 an hour is a pay cut when it's your own truck

The rate that feels rich the day you go out on your own can leave you broke by April. Do this math before you quote another job.

GuideCorporate MenMarcus ValeSep 24, 20266 min

The promotion goes to the guy people already follow

The decision about your next role gets made in rooms you're not in. What gets said there depends on how you treated people for the last year.

Shirts.com — Design it with AI. Wear it this week.

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GuideYoung MenSam OrtizSep 23, 20266 min

Becoming a man worth marrying is a skill list, not a vibe

The culture tells you not to bother. The actual list is short, boring, and almost all of it is learnable inside a year.

Quiz

Is your money actually in order?

Six questions. No email required, no sales pitch at the end.

Be a Man5 min

Apologize for what you did, never for what you are

Life5 min

Belonging isn't a feeling, it's a standing appointment

Ask BRO

Rewrite my CV so it actually gets read

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BRO TakeBRO SeniorsMarcus ValeSep 23, 20266 min

Elders don't get respect handed to them, they hold a post

In the places where people live longest, the old have jobs, not pedestals. Here's how to take one back in a country that forgot to offer it.

Delicious.com — Nine thousand recipes and a plan for tonight

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Be a Man5 min read

They Called Masculinity Toxic Because It Asks Something of You

Commentary on how a narrow word about cruelty became a blanket charge against men, what it costs boys, and how to answer it without getting loud.

Poll

When did you last ask for a raise?

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