How to Be a Real Man

Character, duty, standards and the things nobody sat you down and explained.

The BRO Code. What to do, what not to do, and a few laughs on the way.

Do's & Don'ts: Men

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Vertigo that lasts 20 seconds is usually fixable at home

It's loose crystals in your inner ear, not your brain, and the maneuver that puts them back takes about five minutes.

GuideSkillsWes DunbarSep 23, 20266 min

Sharpen a chainsaw chain by hand, in the right order

If your saw is throwing dust instead of chips, ten minutes with a round file will give you back a saw that pulls itself into the wood.

Ask BRO

Pressure-test my business idea

Ask it

GuideMoneyRay OkonkwoSep 23, 20265 min

Negotiate your raise with a page of evidence, not nerve

Courage doesn't move a budget line. A one-page file with numbers, dates and a market range does, and you can build it in a few evenings.

Coconut.com — Tell us when. We find where the sun is.

PartnerCoconut.com

Fitness6 min read

When one ear goes dead overnight, you have about 72 hours

It gets written off as wax or a head cold, the treatment window is short, and getting seen today takes a specific phone call.

Poll

Where does your best time with your kids happen?

GuideBusinessRay OkonkwoSep 23, 20266 min

Negotiating with suppliers when you're the small account

You don't have volume leverage. You have four other kinds, and most small operators never use any of them.

GuideStartupsRay OkonkwoSep 23, 20266 min

One Hour on Friday Is All Your Books Need

Do your bookkeeping in a fixed weekly hour and you'll always know three numbers that decide whether your business lives.

GermProof.com — An invisible germ barrier on your skin for hours

PartnerGermProof.com

GuideFitnessCal BrennanSep 23, 20266 min

Dry, tired eyes from screens and AC, and what actually helps

Your eyes aren't failing at 4 p.m. They're evaporating. Fix the airflow, fix the blink, and pick drops that don't make it worse.

Quiz

Does your wardrobe actually fit you?

Five questions, honestly answered, and a plan for the next two weeks.

GuideBusinessRay OkonkwoSep 23, 20265 min

Write the job post so the wrong people don't apply

Most hiring problems start with a posting that could belong to anybody. Put the pay in, name the hard part, and watch your applicant pile get smaller and better.

GuideMoneyRay OkonkwoSep 23, 20265 min

The family tax breaks that are worth the paperwork

A credit cuts your bill dollar for dollar. A deduction cuts it by your tax rate. Once you see the difference, the rest of the form gets simpler.

Ask BRO

Rehearse the raise conversation with me

Ask it

GuideFitnessCal BrennanSep 23, 20266 min

Bleeding gums are the warning you keep rinsing away

Pink in the sink means an open wound in your mouth, the bone loss doesn't grow back, and the whole fix takes about ten minutes a day.

Names.com — The name is the first thing you sell

PartnerNames.com

GuideBusinessRay OkonkwoSep 23, 20266 min

Handing the family business over without blowing up the family

Most successions fail years before the lawyer gets involved. The fix is a date, real authority, and a number everybody agreed to while things were calm.

Poll

When did you last ask for a raise?