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Phones, audio, watches, drones and the small stuff that quietly runs your day.

The BRO Code. What to do, what not to do, and a few laughs on the way.

The BRO Gear GuideBuy once, fix it, pass it down: a cost-per-use calculator, a warranty decoder and a repairability checklist.Judge it before you buy

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Your promotion gets decided in a room you're not in

The ask matters less than what your boss carries into the calibration meeting. Write that page yourself, and write it months early.

GuideSelf-Employed MenMarcus ValeSep 25, 20266 min

Your seventy-hour week is a pricing problem

Most self-employed guys who never stop working don't need more discipline. They need a higher number on the next quote and a door they can close.

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Build me a revision plan that I will actually stick to

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GuideCorporate MenRay OkonkwoSep 24, 20266 min

Don't quit your job on a Sunday night

Most men act on the urge to leave at the wrong moment, for the wrong reason, before the one conversation that might have fixed it.

CancerDefying.com — The research, protocols and reading in one place

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Money6 min read

The captain's license is the cheap part of running charters

A six-pack license costs a year of sea time and a few hundred dollars. The boat math decides whether you ever get paid.

Poll

How many days a week are you actually training?

GuideSelf-Employed MenRay OkonkwoSep 25, 20266 min

Your January was decided back in July

Slow months don't sink tradesmen. Busy months spent like they'll never end do. How to build a winter you can actually sit through.

GuideCorporate MenMarcus ValeSep 24, 20266 min

The business trip isn't the problem. Coming home is.

Four nights away rarely hurts a marriage. The first hour back can. How to leave, travel and walk back in without paying for the trip twice.

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GuideMoneyDean ShawSep 24, 20266 min

The dream job test is what it pays in February

Smokejumper, fishing guide, luthier. They're real jobs with real paychecks, as long as you judge the whole year and not the best week.

Quiz

Does your wardrobe actually fit you?

Five questions, honestly answered, and a plan for the next two weeks.

GuideSelf-Employed MenMarcus ValeSep 25, 20266 min

Your first helper is probably an employee, not a 1099 guy

Calling him a contractor doesn't make him one. How to hire your first set of hands without handing the IRS and your insurer a reason to come knocking.

GuideCorporate MenRay OkonkwoSep 24, 20266 min

Walk into the raise conversation with a number, not a feeling

Most men lose the raise before the meeting starts. Build the case on paper, time it right, and the nerves mostly take care of themselves.

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What should I wear to this?

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GuideBRO for HerNina CastellanSep 23, 20266 min

Where expensive skin care actually earns the money

The molecule costs pennies. What you're paying for is stability, texture, and the odds you'll actually use the thing on a Tuesday.

Dude.com — 16 AI advisers who listen, talk and are here with you

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GuideSelf-Employed MenMarcus ValeSep 25, 20266 min

Before you pay for leads, call the people who already paid you

When the phone goes quiet, the cheapest work you'll find is sitting in your old invoices. Most guys skip straight to buying leads instead.

Poll

What was your first ever job?

GuideCorporate MenMarcus ValeSep 24, 20266 min

Staying out of office politics is how honest men lose

Refusing to play isn't neutrality. It hands the room to whoever plays dirtiest. How to win on the level instead, without selling a thing.

BRO TakeDadsCal BrennanSep 23, 20266 min

Say the plain thing about boys and girls first

Your kid will get an answer from somebody. Eleven seconds in the truck beats a lecture at fifteen.

Shirts.com — Design it with AI. Wear it this week.

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GuideSelf-Employed MenRay OkonkwoSep 24, 20266 min

Quarterly taxes and the one rule that ends the April ambush

Four payments, one safe harbor rule and a second bank account. That's the whole system, and it keeps April from eating your truck payment.

Quiz

Is your money actually in order?

Six questions. No email required, no sales pitch at the end.

Corporate Men6 min

Your first 90 days as a boss start with quitting your old job

BRO for Her6 min

Go home on purpose and keep your name on everything

Ask BRO

Pressure-test my business idea

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GuideSelf-Employed MenRay OkonkwoSep 24, 20266 min

Why $45 an hour is a pay cut when it's your own truck

The rate that feels rich the day you go out on your own can leave you broke by April. Do this math before you quote another job.

Delicious.com — Nine thousand recipes and a plan for tonight

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Corporate Men6 min read

The promotion goes to the guy people already follow

The decision about your next role gets made in rooms you're not in. What gets said there depends on how you treated people for the last year.

Poll

What was your first ever job?

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