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Guide

Be someone worth choosing, then go and meet people

In that order. Most dating advice sells the second half and quietly skips the first.

By Marcus Vale · Editor-in-Chief3 min read

There's an enormous industry selling men tactics — openers, routines, what to text and when. Almost all of it's downstream of a much simpler problem, and it sells well precisely because it promises to skip that problem.

The problem: are you someone a person with options would choose?

That isn't about looks or money. It's about whether your life has things in it, whether you're going somewhere, and whether you're pleasant to be near.

The unglamorous list

Almost everything that makes a man more attractive over a twelve-month horizon is on this list, and none of it's a dating technique:

  • Be physically capable. Not aesthetic — capable. Train twice a week.
  • Have your money in order. Not rich. In order. Knowing your numbers changes how you carry yourself in a way that's visible.
  • Dress in things that fit. The cheapest large improvement available.
  • Have friends you see. Men with no social life ask a partner to be their entire social world, and it's too much weight for one person.
  • Have something you're into. Anything, as long as it's genuinely yours and you light up talking about it.
  • Be somewhere. A direction, not an arrival. People are drawn to trajectory far more than to position.

Do those six for a year and the tactical problems mostly dissolve, because the conversations get easier when there's something in them.

Then actually meet people

The other failure mode is the man who does all of the above and then waits, because he has been told that if he becomes good enough it'll happen on its own.

It won't. You've to be in rooms.

Apps are fine — they're a volume tool and they work if you treat them as a way to arrange meeting someone rather than as a place to have a relationship. But the highest-yield thing remains a regular, in-person activity where you see the same people repeatedly. A class, a club, a team, a church, a bar you actually go to. Familiarity does most of the work that charm is credited with.

First dates: shorter, and doing something

A drink or a coffee, an hour, with a clear end. Dinner on a first date is two hours locked in a chair opposite a stranger, and if it isn't working you're both trapped and pretending.

Better still, something with a bit of activity in it — a walk, a market, anything where there's a third thing to look at. It gives a conversation somewhere to go when it stalls, and it lets you see what someone is like rather than what they say they're like.

Interested beats interesting

The single most reliable adjustment: ask more questions and listen to the answers.

Not interrogating. Curious. Follow-ups that prove you were actually listening — "you said you'd moved three times in two years, what was that about?" — are worth more than any story you could have told about yourself.

Most men trying to be impressive are performing. It's exhausting to watch and it puts the other person in the audience.

Take the no cleanly

You'll be turned down. It's the cost of the attempt and the price is the same for everybody.

Taking it gracefully — "no worries, good to meet you" and then genuinely dropping it — isn't just decency, though it's that. It's also the behaviour of someone with options, and it's the only version of that signal that can't be faked.

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Marcus Vale

Editor-in-Chief

Twenty years in magazines, most of it deciding what to cut. Writes about work, discipline and the decisions that compound.