Business

Sell better, hire better, lead better. The operating manual for running something real.

The BRO Code. What to do, what not to do, and a few laughs on the way.

Women's sports belong to women, and the stopwatch agrees

A women's category exists because male bodies are faster and stronger. Pretending otherwise costs girls podiums, roster spots and sometimes their safety.

GuideTradesDean Shaw26 Sept 20266 min

The dream trades all have a paying cousin, so start there

Saddle maker, blacksmith, custom knife maker. They're real careers, but almost nobody gets there by quitting on Monday. How they actually start.

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GuideMoneyNina Castellan26 Sept 20266 min

The jobs that pay you to travel, and what they cost to get into

Yacht crew, flight nurse, tour guide. Each one has an entry fee, a waiting period and a catch. Run the numbers before you buy the plane ticket.

Delicious.com — Nine thousand recipes and a plan for tonight

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News6 min read

A school that keeps secrets from parents has forgotten its job

Your kid's school needs a signed form for a field trip. Some want no form at all to change your child's name and pronouns. That's backwards.

Poll

How many days a week are you actually training?

GuideCouples in BusinessRay Okonkwo26 Sept 20266 min

Hand off the phone calls years before you hand off the shares

Ownership is the last thing to move in a family business. Authority, customers and your own Monday mornings have to go first.

GuideSelf-Employed WomenNina Castellan26 Sept 20266 min

Cap the hours first, then build the business to fit

The business that swallows your family is rarely the one you hate. It's the one you love. Set the ceiling before you pour the floor.

Names.com — The name is the first thing you sell

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BRO TakeNewsJosh Halloran26 Sept 20266 min

Cancel culture is a mob, and mobs lose to people who wait

Online outrage runs on speed and your panic. Slow down, don't grovel, and you'll outlast it more often than you think.

Quiz

Does your wardrobe actually fit you?

Five questions, honestly answered, and a plan for the next fortnight.

GuideCouples in BusinessCal Brennan26 Sept 20266 min

Put your kids on payroll before you put them in the will

The kid who "helps out" for pizza learns the wrong lesson. A real job, a real paycheck and a real boss teach the right one.

GuideSelf-Employed WomenRay Okonkwo26 Sept 20266 min

The money in your business account isn't yours yet

Most self-employed women don't have a tax problem. They have a bank balance that lies to them. Fix that, and April gets boring.

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Rehearse the raise conversation with me

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BRO TakeNewsJosh Halloran26 Sept 20266 min

Feminism called marriage a trap, and families paid the bill

Fifty years after the movement told women home was a cage, the birth rate is at a record low and a generation is quietly asking what they were sold.

CancerDefying.com — The research, protocols and reading in one place

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GuideCouples in BusinessNina Castellan26 Sept 20266 min

Your kitchen table office needs a closing time

The laptop isn't the problem. The 9:40 p.m. question in the bathroom mirror is. How couples who work at home actually clock out.

Poll

What was your first ever job?

GuideSelf-Employed WomenNina Castellan26 Sept 20266 min

Your next ten clients are already in your phone

Before you spend a dollar on ads or an afternoon on a logo, work the people who already trust you. It's slower to admit and faster to pay.

GuideCorporate WomenNina Castellan25 Sept 20266 min

Say your number, then stop talking

Most pay negotiations are lost in the ten seconds after the ask. The script, the math and what to say when they push back.

Coconut.com — Tell us when. We find where the sun is.

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GuideCouples in BusinessRay Okonkwo26 Sept 20267 min

Share the business, not the checking account

One account with two jobs is how a smart $11,000 purchase turns into a fight about who gets a say. Fix it with rules, not budgets.

Quiz

Is your money actually in order?

Six questions. No email required, no sales pitch at the end.

Self-Employed Women6 min

Your kids won't respect office hours, so stop scheduling them

Corporate Women6 min

Your real work hours are whatever you answered at 7:40 last night

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Rehearse the raise conversation with me

Ask it

GuideCouples in BusinessCal Brennan26 Sept 20266 min

In a family business, divide the outcomes, not the chores

Most couples split the to-do list. The ones who last split ownership, so every problem has exactly one name on it.

Ivermectin.com — Tracked USPS delivery, no clinic visit

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Self-Employed Women6 min read

Your rate isn't your old salary divided by forty hours

Most women going solo price like employees and wonder where the money went. The math that fixes it takes one evening and a calculator.

Poll

How often do you see your closest friends?

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