The Self-Employed Man

Be your own boss and still pay the bills: clients, pricing, taxes, tools and time for your family.

The BRO Code. What to do, what not to do, and a few laughs on the way.

Do's & Don'ts: Men Do's & Don'ts: Business Owners

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How to give a toast without dying

Ninety seconds, one story, an index card in your jacket pocket. The order to do it in, and the four ways it goes wrong.

GuideMoneyRay OkonkwoSep 22, 20266 min

How much life insurance you need, and what kind to buy

Work out the number yourself in fifteen minutes, then buy the boring policy that covers it and get on with your life.

Ask BRO

Build me a revision plan that I will actually stick to

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GuideBusinessSam OrtizSep 22, 20265 min

The first employee changes your job more than theirs

Going from one person to two is the hardest hire you'll ever make, and most of the work happens before anyone starts.

Coconut.com — Tell us when. We find where the sun is.

PartnerCoconut.com

Skills6 min read

Build a first aid kit around the injuries you actually get

Most kits are bought as a box and never opened. Build yours in modules, size it to real injuries, and learn to use the three things that matter.

Poll

Where does your phone charge overnight?

GuideMoneyRay OkonkwoSep 22, 20266 min

The car payment isn't the price

Four numbers decide whether a car purchase helps you or quietly drains you for the next seven years. Run them before you walk in.

GuideBusinessSam OrtizSep 22, 20265 min

Nobody should be surprised on the day they get fired

A practical walkthrough of ending someone's employment with clarity and decency, what you actually owe them, and the mistakes that cost you a team.

GermProof.com — An invisible germ barrier on your skin for hours

PartnerGermProof.com

GuideSkillsRay OkonkwoSep 22, 20265 min

The three contract clauses that bite, and how to find them

You won't read all forty pages. Read these three sections properly and you'll catch most of what actually costs people money.

Quiz

Does your wardrobe actually fit you?

Five questions, honestly answered, and a plan for the next two weeks.

GuideMoneyRay OkonkwoSep 22, 20266 min

Your emergency fund is insurance, not savings

It exists to stop one bad week turning into three bad years — and to buy you the right to say no to a bad offer.

GuideBusinessRay OkonkwoSep 22, 20265 min

Selling without the sales voice

You don't need a different personality to close business. You need better questions, a straight price, and the nerve to say what you don't do.

Ask BRO

What should I wear to this?

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GuideSkillsWes DunbarSep 22, 20265 min

How to bleed a radiator without soaking the carpet

Cold at the top and hot at the bottom means trapped air. The whole fix takes eight minutes, and the mistake people make is doing it in the wrong order.

CancerDefying.com — The research, protocols and reading in one place

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GuideMoneyRay OkonkwoSep 22, 20266 min

Paying Off Debt in the Order the Arithmetic Says

Most people attack consumer debt evenly across every balance. That's the expensive way to do it. There's a sequence, and it isn't complicated.

Poll

What was your first ever job?

GuideBusinessRay OkonkwoSep 22, 20266 min

Most late invoices are a process problem, not a people problem

The awkward conversation about money is one you can mostly avoid, if you do the unglamorous work before the job starts.

GuideSkillsWes DunbarSep 22, 20265 min

Read a tape measure right the first time

The marks, the sliding hook, the diamond at 19.2 and the one habit that stops you cutting a shelf a sixteenth short.

PartnerWhackAWoke.com

GuideMoneyRay OkonkwoSep 22, 20265 min

Build a budget that survives an actual month

Most budgets break in week three. The fix is arithmetic: fund the irregular stuff monthly, build in slack, and check the numbers once a week.

Quiz

Is your money actually in order?

Six questions. No email required, no sales pitch at the end.

Business6 min

Managing people who have been doing this longer than you

Skills5 min

How to stop a dripping tap in fifteen minutes

Ask BRO

Pressure-test my business idea

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GuideStartupsRay OkonkwoSep 22, 20266 min

How to tell the difference between slow and dead

Most founders quit too late, not too early. Set your kill criteria in writing before you're too tired and too invested to read them honestly.

Dude.com — 16 AI advisers who listen, talk and are here with you

PartnerDude.com

Business6 min read

How a Profitable Business Runs Out of Money

Profit is an opinion formed at year end. Cash is a fact that shows up on a Friday, and Friday is when payroll clears.

Poll

What was your first ever job?

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