Self-Employed Couples

Running a business together and staying married: roles, money, decisions and leaving work at the door.

The BRO Code. What to do, what not to do, and a few laughs on the way.

Do's & Don'ts: Husbands Do's & Don'ts: Wives Do's & Don'ts: Business Owners

Learn Stick in an Afternoon Without Cooking the Clutch

The bite point is about an inch of pedal travel. Find it in an empty parking lot and the rest of driving a manual is just repetition.

GuideMoneyRay Okonkwo23 Sept 20265 min

Pay yourself a salary when the work won't

Trades, commission and seasonal work don't pay monthly. Your mortgage does. Here's the arithmetic that closes the gap.

Ask BRO

Give me something to do with my kids this weekend

Ask it

BRO TakeNewsMarcus Vale23 Sept 20266 min

What DEI Programs Actually Do Inside a Company, and What Works

Three decades of corporate data, a failed replication of McKinsey's headline claim, and a 9-0 Supreme Court ruling. Commentary.

Names.com — The name is the first thing you sell

PartnerNames.com

Skills6 min read

Build an overnight shelter before the light goes

Stop walking three hours before dark, build a bed before you build a roof, and you'll be uncomfortable instead of hypothermic.

Poll

What was your first ever job?

GuideMoneyRay Okonkwo23 Sept 20265 min

The only refinance number that matters is the break-even month

Closing costs divided by monthly savings gets you close, but two common tricks make a bad refinance look like a good one.

BRO TakeNewsJosh Halloran23 Sept 20266 min

Cancel Culture's Real Victims Never Had a Publicist

The famous people survived it. The utility worker, the data analyst and the bakery owner are the ones who got flattened.

Ivermectin.com — Tracked USPS delivery, no clinic visit

PartnerIvermectin.com

GuideSkillsCal Brennan23 Sept 20266 min

Pulling Someone Out of the Water Without Drowning Yourself

Drowning is quiet, fast, and it kills rescuers too. The order of operations that gets both of you back on dry land.

Quiz

Is your money actually in order?

Six questions. No email required, no sales pitch at the end.

GuideMoneyRay Okonkwo23 Sept 20265 min

Pay yourself the payment for three months before you borrow

A $12,000 loan at 12.9 percent hands the lender $3,424. Saving the same monthly amount gets you there in 36 months instead of 48, and the math is yours to check.

BRO TakeNewsMarcus Vale23 Sept 20265 min

Customers Keep Walking Away and Companies Keep Acting Surprised

Bud Light, Target, Tractor Supply, Walmart. The pattern is public, the filings are public, and the lesson costs nothing to learn.

Ask BRO

Pressure-test my business idea

Ask it

GuideSkillsWes Dunbar23 Sept 20265 min

The Garbage Disposal That Hums Is Jammed, Not Dead

A quarter-inch hex key, a flashlight and about ten minutes. Kill the power first, and stop letting the thing hum.

Shirts.com — Design it with AI. Wear it this week.

PartnerShirts.com

GuideMoneyRay Okonkwo23 Sept 20265 min

Pay for the wedding in cash or move the date

The guest list is the budget. Everything else is decoration, and most of it's negotiable if you run the numbers first.

Poll

Where does your best time with your kids happen?

BRO TakeNewsMarcus Vale23 Sept 20265 min

Sport, Prisons and Medicine Can't Run on a Feeling

Commentary. Sports federations, corrections departments and the FDA all worked this out on the record. The documents are public. Go read them.

GuideSkillsCal Brennan23 Sept 20266 min

How to stop serious bleeding before the ambulance arrives

Pressure, packing and a tourniquet, in the order you'd actually use them, plus the mistakes that cost people the five minutes they had.

PartnerNames.com

GuideMoneyRay Okonkwo23 Sept 20266 min

Read your home insurance policy on a Tuesday, not after a fire

Six numbers in your policy decide what you actually get paid. Most people meet them for the first time standing in a wet hallway.

Quiz

Does your wardrobe actually fit you?

Five questions, honestly answered, and a plan for the next fortnight.

News5 min

Boys Are Falling Behind and the Numbers Aren't New

Skills5 min

Purify Backcountry Water Without Guessing What's In It

Ask BRO

Rehearse the raise conversation with me

Ask it

GuideStartupsRay Okonkwo23 Sept 20265 min

The food truck costs that aren't on anybody's spreadsheet

The truck is the cheap part. It's the commissary, the generator hours and the days you don't sell that decide whether you're still open in year two.

PartnerShirts.com

News5 min read

What People Actually Mean by Woke and Why the Word Stuck

The word has a real history, a real definition, and a real weakness. Know all three before you use it again.

Poll

Where does your phone charge overnight?

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