Business

Sell better, hire better, lead better. The operating manual for running something real.

The BRO Code. What to do, what not to do, and a few laughs on the way.

Iron a dress shirt properly in four minutes

The order matters more than the speed. Collar, cuffs, sleeves, back, fronts — and the shirt should still be slightly damp when you start.

GuideMoneyRay Okonkwo18 Sept 20262 min

Why the boring account beats the clever one

Everyone wants to talk about what to invest in. Almost nobody has the thing that stops them selling it at the bottom.

Ask BRO

Rehearse the raise conversation with me

Ask it

GuideCryptoRay Okonkwo22 Sept 20265 min

The crypto scams that catch careful people too

Most crypto theft doesn't need to hack you. It needs you to click, sign, or send in a hurry — and here's how to break that habit.

PartnerWhackAWoke.com

Skills6 min read

How to complain so the thing actually gets fixed

The calm, specific, written way to get a refund, a repair or an apology — and the escalation ladder that works when the first person says no.

Poll

How many days a week are you actually training?

GuideStartupsMarcus Vale15 Sept 20262 min

You're almost certainly charging too little

The service business failure mode: full schedule, empty account, no idea which one is the problem.

GuideCryptoRay Okonkwo22 Sept 20266 min

The biggest threat to your crypto is your own filing system

Most self-custody disasters aren't hacks. They're a water-damaged card in a drawer, a backup nobody tested, and a family who had no idea it existed.

Dude.com — 16 advisers who listen, talk and pray with you

PartnerDude.com

GuideSkillsRay Okonkwo22 Sept 20266 min

Negotiating a car price without any of the theater

Most of the work happens by email, days before you ever sit down in the chair with a salesperson.

Quiz

Does your wardrobe actually fit you?

Five questions, honestly answered, and a plan for the next fortnight.

GuideStartupsMarcus Vale12 Sept 20262 min

Ten conversations beat six months of building

The cheapest way to find out nobody wants it's to ask, before you've spent a year making it.

GuideCryptoRay Okonkwo22 Sept 20266 min

Bitcoin, explained for somebody who skipped the last decade

What it is, what changed while you weren't paying attention, and the four ways people lose money that have nothing to do with the price.

Ask BRO

Rehearse the raise conversation with me

Ask it

GuideSkillsMarcus Vale22 Sept 20266 min

How to do CPR now, and what changed since your last class

Most of what you were taught a decade ago has been simplified, and the parts people get wrong are the parts that matter most.

GermProof.com — An invisible germ barrier on your skin for hours

PartnerGermProof.com

GuideSkillsWes Dunbar22 Sept 20266 min

The six multimeter checks that solve most problems

A multimeter does forty things. You'll use six of them, and they cover almost every dead battery, dead outlet and dead appliance you'll meet.

Poll

How often do you see your closest friends?

GuideSkillsSam Ortiz22 Sept 20266 min

Write an email that gets answered before lunch

Most emails don't get ignored because they're badly written. They get ignored because replying is too much work.

GuideSkillsWes Dunbar22 Sept 20266 min

How to wire a plug properly, and when to leave it alone

Brown right, blue left, earth on top, and a fuse that matches the appliance. The rest is knowing which jobs aren't yours.

Coconut.com — Tell us when. We find where the sun is.

PartnerCoconut.com

GuideSkillsWes Dunbar22 Sept 20266 min

Jumping a dead mower without frying the battery

A flat mower battery is a twenty-minute fix if you do it in the right order, and an expensive one if you don't.

Quiz

Is your money actually in order?

Six questions. No email required, no sales pitch at the end.

Skills6 min

Unblock the drain yourself before you pay somebody

Skills6 min

Patching Drywall So Nobody Can Tell Where the Hole Was

Ask BRO

Rehearse the raise conversation with me

Ask it

GuideSkillsWes Dunbar22 Sept 20266 min

Sharpen a knife properly with what's already in your house

No fancy stones, no gadget clamps. A marker pen, something flat, and twenty minutes gets you a knife that slices paper.

Shirts.com — Design it with AI. Wear it this week.

PartnerShirts.com

Skills6 min read

How To Get Into A Trade Nobody Else Is Entering

The shortage is real, but it doesn't pay you anything until you're the one they can't afford to lose. Start to finish, in the order it's done.

Poll

What was your first ever job?

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