Life

Confidence, friendships, routines and the decisions that actually move the needle.

The BRO Code. What to do, what not to do, and a few laughs on the way.

Buy headphones for your week, not for the review scores

The best-sounding pair is worthless if it's uncomfortable by hour two or dead in your bag. Match the gear to how you actually listen.

GuideStartupsMarcus Vale22 Sept 20265 min

Getting your first ten customers when nobody knows your name

Your first ten clients almost never come from marketing. They come from a list of names, a plain message, and the willingness to send it.

Ask BRO

Pressure-test my business idea

Ask it

GuideGamingDean Shaw22 Sept 20265 min

The games worth your evenings, and the ones that waste them

A simple test for whether a game deserves the two hours you've got after the kids are down, and the categories that almost never pass it.

Names.com — The name is the first thing you sell

PartnerNames.com

Skills6 min read

How to jump-start a car without wrecking the electronics

The order of the clamps matters, the ground point matters, and three minutes of patience saves a control module.

Poll

How often do you see your closest friends?

GuideDatingMarcus Vale22 Sept 20266 min

What the first three months are actually for

Ninety days is long enough to learn who someone is and short enough to walk away cleanly. Use it properly.

GuideGamingDean Shaw22 Sept 20265 min

Spend your first PC build money in the right order

The monitor decides the graphics card, the graphics card decides most of the budget, and half of what's left matters less than the forums claim.

CancerDefying.com — The research, protocols and reading in one place

PartnerCancerDefying.com

GuideFamilySam Ortiz22 Sept 20266 min

When you and your wife don't agree about money

Most money fights aren't about money. Here's how to find the real disagreement and settle it without a scoreboard.

Quiz

Does your wardrobe actually fit you?

Five questions, honestly answered, and a plan for the next fortnight.

GuidePlayCal Brennan22 Sept 20265 min

Going back to your old sport at forty without tearing anything

Your lungs come back in three weeks. Your tendons take three months. Most comeback injuries happen in the gap between the two.

GuideGamingSam Ortiz22 Sept 20266 min

Gaming limits that survive contact with a real household

Count sessions, not minutes, and most of the fighting over screen time stops before it starts.

Ask BRO

Rehearse the raise conversation with me

Ask it

GuideBusinessRay Okonkwo22 Sept 20266 min

Run your week off one page of numbers

Monthly financials land three weeks too late to change anything. A twenty-minute Monday review on a single page will.

PartnerWhackAWoke.com

GuideGroomingTobias Reed22 Sept 20266 min

The haircut that still looks right on day eighteen

Most men pick a haircut based on how it looks leaving the barber. Judge it by how it behaves three weeks later, before you've touched it.

Poll

How often do you see your closest friends?

GuideCity BroMarcus Vale22 Sept 20266 min

How to rent your first city apartment without getting stung

Set your number before you look, know what move-in really costs, and learn the lease clauses that quietly decide your next two years.

GuideBusinessRay Okonkwo22 Sept 20265 min

The weekly numbers that keep a small business out of trouble

Monthly accounts tell you what already happened. These eight figures, reviewed every week on one page, tell you what's about to.

Delicious.com — Nine thousand recipes and a plan for tonight

PartnerDelicious.com

GuideGroomingTobias Reed22 Sept 20266 min

The haircut you keep is the one your hair already wants

Stop bringing photos of other men's hair to the barber. Work out what yours does on its own, then cut with it.

Quiz

Is your money actually in order?

Six questions. No email required, no sales pitch at the end.

Fitness6 min

What ten years at a desk did to your posture, and how to undo it

Business5 min

The numbers to check every Monday before you open your email

Ask BRO

Build me a revision plan that I will actually stick to

Ask it

GuideCity BroMarcus Vale22 Sept 20266 min

The lease is the deal, not the rent

In an expensive city, the headline rent is the least interesting number in the transaction. Here's what actually decides whether you get stung.

Coconut.com — Tell us when. We find where the sun is.

PartnerCoconut.com

News5 min read

How to read economic news without being fooled by the headline

The numbers in a jobs or inflation report are usually fine. It's the framing around them that does the damage — here's how to check it in five minutes.

Poll

How often do you see your closest friends?

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