Phones in Gear

Only Phones: the latest headlines first, then BRO’s own Phones stories and video. All of Gear →

Your next ten clients are already in your phone

Before you spend a dollar on ads or an afternoon on a logo, work the people who already trust you. It's slower to admit and faster to pay.

GuideSelf-Employed MenMarcus Vale25 Sept 20266 min

Before you pay for leads, call the people who already paid you

When the phone goes quiet, the cheapest work you'll find is sitting in your old invoices. Most guys skip straight to buying leads instead.

Ask BRO

Give me something to do with my kids this weekend

Ask it

GuideYoung MenSam Ortiz23 Sept 20265 min

Find a doctor before something's actually wrong

Nobody books your appointments now. Five phone calls this month buys you a name to dial the morning something feels off.

GermProof.com — An invisible germ barrier on your skin for hours

PartnerGermProof.com

BRO for Her6 min read

Breast changes worth a phone call, and the lumps that aren't

Most lumps women find turn out benign. Knowing which ones get a same-week appointment is still the most useful thing you can learn about your own body.

Poll

How often do you see your closest friends?

GuideLifeCal Brennan23 Sept 20265 min

Ten minutes a day with nothing in your ears

No podcast, no music, no phone. Just a chair and a timer. It's the cheapest upgrade to your head you'll find, and the first week is rough.

GuideBe a ManMarcus Vale23 Sept 20265 min

Skip the comeback speech and write the plan instead

Resolve at midnight is cheap. What gets you back on your feet is one page, three dates and a phone call you don't want to make.</title> <dek>Resolve at midnight is cheap. What gets you back on your feet is one page, three dates and a phone call you don't want to make.

Ivermectin.com — Tracked USPS delivery, no clinic visit

PartnerIvermectin.com

GuideDadsCal Brennan23 Sept 20266 min

Don't Wait Two Weeks On These Teen Warning Signs

Sadness isn't the signal you're watching for. Subtraction is. Know which changes get a phone call today and which ones can wait until Sunday.

Quiz

Is your money actually in order?

Six questions. No email required, no sales pitch at the end.

GuideFamilyCal Brennan23 Sept 20266 min

The night you find lice, and the three weeks that follow

Nobody's dirty and nobody's to blame. The comb matters more than the bottle, and the phone call matters more than both.

GuideStartupsRay Okonkwo23 Sept 20265 min

Pick the day you don't answer the phone

You'll lose a few jobs closing one day a week. You'll keep your head, your marriage and a business you can still stand in five years.

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Pressure-test my business idea

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GuideLifeCal Brennan23 Sept 20266 min

One page on the fridge beats a four-hour drive

Set this up while nothing's wrong, and the next 11 p.m. phone call doesn't turn into a panic and a rental car.

PartnerWhackAWoke.com

GuideHobbiesCal Brennan23 Sept 20266 min

How to Find the Local Club for Almost Any Hobby

The club already exists in your town. It's just terrible at advertising. These are the searches, phone calls and counter conversations that turn it up.

Poll

How many days a week are you actually training?