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Do's & Don'ts: Business Owners

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The first six weeks back in the gym at sixty-five

Most comeback injuries happen in week one, and they happen for the same three reasons every time.

GuideFitnessCal BrennanSep 22, 20265 min

What the certification on your protein tub actually promises

Four seals worth knowing, what each one does and doesn't cover, and the two-minute check that beats trusting the label.

Ask BRO

Rehearse the raise conversation with me

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GuideBRO for HerNina CastellanSep 22, 20265 min

Five pieces that do most of the work, and how to buy them

The clothes you actually reach for are fewer than you think. Buy these five properly and the rest of the wardrobe stops mattering so much.

Delicious.com — Nine thousand recipes and a plan for tonight

PartnerDelicious.com

BRO Seniors6 min read

Why you wake at four, and what actually helps

Sleep genuinely changes after sixty. Most of what people do about it makes things worse. A few things reliably work.

Poll

How often do you see your closest friends?

GuideFitnessCal BrennanSep 22, 20265 min

Vitamin D, magnesium and the ones worth testing first

Two supplements are worth most people's attention, one of them can't be usefully tested, and a blood draw beats guessing on the rest.

GuideBRO for HerNina CastellanSep 22, 20266 min

The raise conversation goes better with a spreadsheet

Build the document first, pick one number, say it out loud without softening it. Then sit still while someone else does the thinking.

Names.com — The name is the first thing you sell

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GuideBRO SeniorsMarcus ValeSep 22, 20265 min

The blood test numbers that actually change what you do

A standard panel spits out forty results. Maybe eight of them should ever change a decision. Knowing which is the whole game.

Quiz

Is your money actually in order?

Six questions. No email required, no sales pitch at the end.

GuideFitnessCal BrennanSep 22, 20265 min

What protein powder is for and how much you actually need

Skip the label claims. A tub of powder is a convenience food with one job, and most people are buying it for the wrong reasons.

GuideBRO for HerNina CastellanSep 22, 20266 min

Cut your screen time without deleting a single app

Deleting Instagram lasts about four days. Friction, honest counting and a plan for the gap will last years.

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Rehearse the raise conversation with me

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GuideBRO SeniorsMarcus ValeSep 22, 20265 min

Grip strength tells you more than almost any other test

It takes thirty seconds to measure, it's stubbornly honest, and unlike most markers of aging, you can actually train it back up.</kind>

CancerDefying.com — The research, protocols and reading in one place

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GuideFitnessCal BrennanSep 22, 20265 min

What creatine actually does, and what it doesn't

Five grams a day of the cheapest form, taken every day. Everything else you've been told about creatine is either detail or marketing.

Poll

How many days a week are you actually training?

GuideGearDean ShawSep 22, 20266 min

Buy-it-for-life should mean repairable, not expensive

A four-question test for whether a thing will actually last, plus the categories where the cheap one is the correct answer.

GuideBRO SeniorsMarcus ValeSep 22, 20266 min

What to keep lifting after sixty, and what to stop

The barbell still works at sixty-five. The program you ran at thirty-five doesn't. Here's the swap, lift by lift.

Coconut.com — Tell us when. We find where the sun is.

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GuideFitnessCal BrennanSep 22, 20266 min

What a proprietary blend on the label is actually hiding

Turn the tub around, spend ninety seconds on the back panel, and you'll know whether the thing in your hand is worth the money.

Quiz

Does your wardrobe actually fit you?

Five questions, honestly answered, and a plan for the next two weeks.

Gear6 min

Build Your Toolkit One Job at a Time

BRO Seniors6 min

What actually keeps knees and hips going past seventy

Ask BRO

Rehearse the raise conversation with me

Ask it

GuideFitnessCal BrennanSep 22, 20266 min

The four supplements worth your money, and the dozen that aren't

Most of the tub on your kitchen counter is doing nothing. Four things have real evidence, and none of them cost much.

GermProof.com — An invisible germ barrier on your skin for hours

PartnerGermProof.com

Gear6 min read

Lumens Are the Least Useful Number on a Flashlight Box

Candela, runtime and beam shape decide whether a light works. Here's how to read a spec sheet, and when the cheap one is the right call.

Poll

How many days a week are you actually training?

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